The way to his art is through his stomach

I often marvel at the sheer brilliance of advertising, especially when the creatives are allowed the freedom to really think out of the box. I think this campaign for MASP art school, done by DDB Brazil,  is a beautiful example. They’ve “dissected” the masters of their trade, and spread them out for studying, like frogs in a science lab. With little pins holding them apart, you’re able to peer into the artfully illustrated guts of Van Gogh, Dali and Picasso.

Very clever and beautifully done.




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